Manager Data Analytics and CRM (Customer) - Hang Seng Bank (HK)

Job description
Manager Data Analytics and CRM (Customer)
Data Analytics & CRM - Hang Seng Bank (HK)

We are currently seeking a high calibre professional to join our department as Manager Data Analytics and CRM (Customer).
Principal responsibilities: - Collaborate with business, work independently to perform customer analysis, design customer journey and develop different data/CRM solutions with business impact

• Highly sensitive to state of business and anticipative of business problems and priorities.
• Explore the data and conduct quantitative analysis to ascertain root cause of business' issues, identifies opportunities and effective targeting for business growth potential
• Through data analytics, design end-to-end customer engagement journey with omni-channel strategy to drive target business outcome
• Collaborate with different teams to ensure the successful implementation of analytic solutions/customer journey with well defined performance measurement
• Ensure timely and quality analytics deliverables to satisfy business needs effectively under the dynamic business environment
• Sharing knowledge and good practice, working collaboratively with different parties to create a productive, diverse and supportive working environment

• Adhere to policy, procedures and control requirements applicable to day-to-day working, exceptional and project activities

  Requirements
  Requirements:- University degree in in Statistics, Mathematics, Computer Science, Information Systems or other related discipline

• Minimum 8 years of solid working experience in analytics of the customer life cycle management across multiple distribution channels for Retail Banking business
• Solid hands on experience in SAS, Python and Tableau. Knowledge of Big Query, Google Cloud or visualization tool will be an advantage
• Strong analytical mindset with solid problem solving skills and ability to analyses complex data, identify core issues and investigate, evaluate and reach appropriate conclusions / solutions
• Ability to communicate with impact, with the capacity to ensure complex information is articulated in a meaningful way to a wide and varied audience
• Customer-centric oriented, with good interpersonal, organizational, and presentation skills

• Self-motivated professional with a positive attitude and willingness to learn

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