Assistant Manager, Segment & Transaction Capabilities Development

About Dah Sing Group
The Dah Sing Group is a leading financial services group in Hong Kong offering banking, insurance, financial and other related services through its growing network of over 70 branches in Hong Kong, Macau and Mainland China.
Our currency is caring, teamwork and progressiveness. We accept that everyone is unique and different in talent, but alike in the capacity for growth. Our task is to shape a culture that creates a sense of pride in achieving something beyond just a job, and an environment where you can be your true and authentic self, like at home.

In this role, you will assist the Manager / Senior Manager to identify valuable partners and grow retail banking business by coordinating channels and bank's units, t o formulate and launch effective marketing campaigns to deliver business targets.

Main Responsibilities: - Execute effective business development strategies and marketing plans to achieve bank's business objective

• Assist to design, plan and implement end-to-end sales and marketing campaigns for driving the acquisition and portfolio growth for YOU Banking segment and characters accounts
• Assist to acquire new customers, grow CASA balance and enhance product cross-selling and transaction capabilities in order to maximize the profitability of the segment
• Work closely with all internal departments to grain their support for smooth program launch and fulfilment
• Assess and incorporate latest regulatory and compliance requirement in execution
• Proactively analyze competitors' business and marketing activities to understand market trend
• Monitor campaign response and prepare the program result tracking
• Budget and expenses management (including invoice settlement)

• Assist to conduct regular sales performance review

  To meet the challenge, you should have the following qualifications and attributes: - Degree holder or above in Business Administration, Marketing or related disciplines

• 4 years of experience in retail banking business, exposure to branch operation, segment management and transactions capabilities such as ATM and FPS is preferable
• Knowledge in overall banking products, operation & process flow, marketing activities, segment management and management skill
• Good communication & interpersonal skill, analytical and track record of effective marketing campaigns is an advantage
• Good team player and detail oriented
• Able to work under pressure and tight schedule

• Good command of both written and spoken English and Chinese

  Please note that only shortlisted candidates will be notified.