Creative Director | HK Talent Engage

Job description

Miramar Group, based in Hong Kong, was established in 1957 and has been listed on the Hong Kong Stock Exchange since 1970 (HKEx Stock Code: 71). Miramar Group is a member of Henderson Land Group, with a diversified business portfolio covering hotels and serviced apartments, property investment, food and beverage and travel services in Hong Kong and major cities in China.

Due to substantial expansion plans, we are now looking for a Creative Director to join our Group.

Responsibilities:

• Lead and inspire the creative team to establish and uphold brand standards, fostering an environment where innovative ideas and compelling executions thrive. Act as the vision-keeper for the team, communicating the project's purpose and maintaining its intent, ensuring that every member is aligned and inspired
• Translate marketing strategies into creative visions that resonate with our brand identity, setting new standards of creative excellence across all business units. Make strategic decisions that drive the project forward, ensuring that the creative output not only meets but exceeds expectations
• Masterfully manage projects from concept development through to production, ensuring quality, budget, and deadlines are met. Guide the creative process with a keen eye on maintaining a cohesive brand style from conceptualization, design, and post-production phases
• Help the team transition to a more online-driven approach, leveraging digital platforms and technologies to create content that resonates with online audiences. Provide guidance on adapting creative strategies for online mediums, such as social media, websites, mobile apps, and other digital channels.
• Direct and energize the team of designers, photographers, and multimedia producers, encouraging them to produce engaging content that exceeds customer expectations
• Assign tasks, manage workloads, and oversee the team's daily workflow to maximize talent and efficiency
• Establish and maintain strong relationships with vendors, closely monitoring progress to ensure outcomes meet our high-quality standards
• Stay ahead of industry trends and incorporate new design and technology innovations into projects, ensuring that our creative approaches remain cutting-edge

Requirements:

• Degree in Design, Advertising, Marketing, Arts, or a related field is preferred
• A minimum of 10 years' experience in the advertising and design field, with a strong background in Design, Art, Advertising, or Marketing
• Proven experience for Online and Offline integrated campaigns is a must, with a portfolio showcasing successful projects both from in-house and agency roles
• Proven leadership experience, guiding a team of designers and photographers to achieve excellence
• Familiarity with AI-powered tools and platforms used in the creative industry, such as AI-generated art, automated content creation, and AI-driven image and video editing.
• Ability to leverage AI technologies to enhance creative processes, improve efficiency, and generate innovative ideas.
• Expertise in major graphic design software, and proficiency in motion graphics, 3D modelling, effects, color theory, and audio mixing
• Familiarity with UI/UX principles to ensure that digital designs meet current usability standards and user expectations is an advantage
• Exceptional managerial and organizational skills, capable of handling multiple projects and clients simultaneously
• Creative spirit with an out-of-the-box thinking approach, eager to explore new ideas and innovation in design and communication strategies
• Digital literacy, including understanding of social media trends, SEO principles, and content marketing strategies to ensure creative content is optimized for online engagement and visibility
• Excellent communication skills, acting as the vision keeper, driving projects forward and maintaining intent

Attractive remuneration would be offered to the right candidate.

Please send your application with expected salary AND portfolio to:

Human Resources Manager

By E-mail: [email redacted, apply via company website] or

By WhatsApp: 6388-3034

Personal data collected will be used for recruitment purpose only. We are equal opportunity employer.