Marketing Manager (Spending & Rewards) - Cards & Unsecured Lending | HK Talent Engage

Job description

Together, we can achieve more

The Bank of East Asia, Limited ("BEA") is Hong Kong’s largest independent local bank with 48 branches, 42 SupremeGold Centres, and 3 i-Financial Centres throughout the city.

Overseas, BEA has established a presence in Southeast Asia, the United Kingdom, and the United States. Worldwide, including Hong Kong and the rest of Greater China, BEA operates around 130 outlets and employs approximately 8,000 people. We invite you to become part of our team and to pursue a bright and exciting future.

Responsibilities

• Be a team member of Cards & Unsecured Lending Department
• Formulate strategy and plan to drive key business targets of card spending
• Plan and implement joint promotion with merchant partners to achieve business targets and increase the brand awareness
• Prepare marketing proposal and manage marketing budget in an effective manner
• Work closely with business analyst team to analyse customer portfolio to drive the card usage and evaluate program performance to improve program effectiveness
• Digital project experience will be an advantage

Requirements

• University graduate, preferably major in Marketing, Business, Finance or related disciplines
• A minimum 5 years’ experiences in credit card product management
• Creative and business oriented with excellent strategical mindset
• Strong leadership, project management and financial analytical skills
• Independent, highly organized, self-initiated
• Good command of both spoken and written English and Chinese

Candidates with less experience will be considered as Assistant Marketing Manager

Please apply online via the BEA Careers website at https://careers.hkbea.com/psp/hcmprd/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=UFOCUS=Applicant&SiteId=1&JobOpeningId=4270&PostingSeq=1 or by clicking the "Apply Now" button below. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.

Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Information Collection (Employees) Statement and Privacy Policy Statement. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months.