Cluster Director of Sales | HK Talent Engage

Job description

About Sino Hotels
A trusted hospitality brand with an extensive portfolio of properties in Hong Kong, Sino Hotels offers unique experiences, heartwarming services and modern facilities that create a home away from home. The collection of properties offers 2,700 guest rooms and suites across 7 hotels including Conrad Hong Kong, Royal Pacific Hotel, City Garden Hotel, Island Pacific Hotel, Hong Kong Gold Coast Hotel, The Pottinger Hong Kong and The Olympian Hong Kong. The exclusive Gold Coast Yacht & Country Club also comes under the Sino Hotels portfolio.

Sino Hotels is a hospitality brand under Sino Group which comprises three listed companies in Hong Kong: Sino Land Company Limited (HKSE: 83); Tsim Sha Tsui Properties Limited (HKSE: 247) and Sino Hotels (Holdings) Limited (HKSE: 1221) as well as other private companies owned by the Ng Family. Sino Group also owns and manages The Fullerton Hotels and Resorts, comprising three iconic hotel properties namely The Fullerton Hotel Sydney, The Fullerton Hotel Singapore, The Fullerton Bay Hotel Singapore and the 1.4 million square feet Fullerton Heritage lifestyle precinct in Singapore, as well as The Fullerton Ocean Park Hotel Hong Kong which opened in July 2022, offering some of Asia's most sought-after lifestyle and dining destinations and over 1,300 elegantly appointed guest rooms and suites.

sino-hotels.com

關於信和酒店
信和酒店作為一個可靠信賴的酒店品牌，于香港建立廣泛的物業組合，致力透過賓至如歸的服務及現代化的設施, 提供獨特的體驗，讓旅客感受在家般的舒適。酒店集團旗下7間香港酒店包括香港港麗酒店、皇家太平洋酒店、城市花園酒店、港島太平洋酒店、香港黃金海岸酒店、中環•石板街酒店及香港遨凱酒店，提供合共2,700間客房及套房，以及營運尊尚豪華的黃金海岸鄉村俱樂部•遊艇會。

信和酒店為信和集團旗下的酒店品牌，信和集團則由3家香港上市公司及黃氏家族私人控股公司組成。3家上市公司分別為信和置業有限公司（港交所：0083）、 尖沙咀置業集團有限公司（港交所：0247）及信和酒店 (集團) 有限公司（港交所：1221）。信和集團亦擁有及管理富麗敦酒店集團，提供多個亞洲區受歡迎的度假及餐飲勝地，以及逾1,300間時尚高雅的客房及套房，當中三間標誌性酒店包括悉尼富麗敦酒店、新加坡富麗敦酒店、新加坡富麗敦灣酒店，以及佔地廣達一百四十萬平方尺位於新加坡的富麗敦天地，還有在二零二二年七月開幕的香港富麗敦海洋公園酒店。

sino-hotels.com

Responsibilities

• Strive to represent The Fullerton Ocean Park Hotel Hong Kong and Hong Kong Gold Coast Hotel in a professional, courteous, efficient manner.
• Manage the Cluster Sales Team, operating with clear performance and activity goals, and using effective systems to drive productivity and track team performance.
• Supervises preparations and definition of the marketing plan and manual for the department and participates in setting up the marketing policies, procedures and objectives.
• Evaluates the hotel’s participation in the various sales channels and develops strong working relationships to proactively position and market the hotel.
• Identify and develop relationships with key clients and influencers to ensure strong business return and an optimum reputation across the industry.
• Develop and implement short and long-term sales strategies for the business, to ensure revenue and room night goals are achieved, sales strategies are set, tactical plans are created and implemented, and results are monitored and achieved.
• Maximize occupancy for rooms and hospitality spaces, associated yields and market profile for the hotel.
• Align with the Business Analysis & Distribution Management Department and the Marketing team on segment priorities, available need periods and opportunities to subsequently develop strategies that drive top-line revenues.
• Provide market intelligence on booking trends, customer feedback and competitor activity.
• Maintain strong relationships with clients, industry partners and tourism organization that bring value to the business.
• Handles budgets for sales activities and promotions.
• Proposes ideas for promotional materials to be distributed during sales calls, trade shows and for other promotional activities.
• Sets up the corporate rates for local / international companies / travel trade accounts as well as other commercial accounts.
• Determines overall marketing campaign ROI. Monitors and reviews the response rates in order to improve and take corrective measures.

Requirements

• Bachelor’s degree in Hotel Management, sales, marketing or related discipline.
• Minimum 8 years of experience working in a 5-star hotel in a similar role.
• Excellent communication skills and fluency in both oral and written English, Cantonese and Mandarin.
• Demonstrated leadership competencies.
• A self-starter who is highly driven, goal-oriented and adaptable to change.
• Strong interpersonal skills.
• Excellent negotiation skills, influencing skills and networking abilities.

Competitive remuneration package and career advancement opportunities will be offered to the right candidates. Interested parties should apply with full resume, expected salary and contact details to: Group Director of Human Resources, 8/F, Royal Pacific Hotel, China Hong Kong City, Canton Road, Kowloon, Hong Kong or via email: [email redacted, apply via company website]

Please read our Personal Information Collection Statement at https://www.sino-hotels.com/en/job-opportunities/personal-information-collection-statement before submitting your application. Equal opportunities are extended to all candidates and the information provided will be treated in strict confidence and used for recruitment purposes only.