Petit Smiles International Trading Limited
立刻申請
Assistant Marketing Manager | 人才服務辦公室
2024-04-25 10:32:00發布
職位描述
Responsibilities:
- Assist the team in planning, executing, and overseeing all online and offline marketing initiatives, demonstrating problem-solving skills throughout the process.
- Continuously analyze market data and consumer research to gain insights and identify business opportunities for brand growth and new product ideas; be able to prepare comprehensive reports based on these findings.
- Measure and evaluate the effectiveness of marketing programs and develop reports accordingly. Assist with budget planning for marketing activities.
- Work closely with internal and external parties to develop insightful and actionable briefs, including proposals, press materials, and social media content, to drive high-quality output and achieve defined business and marketing objectives.
- Develop marketing plans and proposals with strategic tactics, aiming to achieve sales targets and generate new business opportunities.
- Take responsibility for the production of marketing collaterals and souvenirs.
- Manage and enhance digital platforms, such as websites, eShops, social media channels, media advertising, and collaborations with key opinion leaders (KOLs) and influencers, to engage consumers through multiple touchpoints.
- Collaborate with internal and external parties to develop strategic plans and creative visuals that enhance brand presence and achieve business targets.
- Research market trends, consumer needs, emerging technologies, and competitive environments to assist in identifying new marketing opportunities.
- Maintain relationships with vendors and media partners and promptly follow up on inquiries.
- Occasionally travel for business purposes if needed.
- Provide support for any ad hoc projects as assigned.
Requirements:
- Degree holder in Marketing, Communications, or related disciplines
- At least 5 years or above related working experiences, preferably within the retail industry
- A well-established network with media and artistes/artist management companies; a proven track record of excellent media relations experience would be an advantage
- Excellent command of written & spoken Cantonese, English, and Mandarin
- Good interpersonal and communication skills with a pleasant and outgoing personality
- Be proactive, self-motivated, and well-organized with mature and detail-minded
- Ability to work as a team and promote team effectiveness
- Proficiency in using MS Office Applications and Chinese word processing
- Experience in setting up websites, content writing, digital buying, and data analysis (e.g., Google analytics, Facebook analytics), Live streaming / CRM experience, and basic video editing is an advantage.
- Immediate availability is preferred.
其他細節
- 職位空缺來源
- CTgoodjobs
- 參考編號
- 3149110-01#0002
- 發布日期
- 25 Apr 2024
- 關鍵詞
- Marketing / Public Relations - Marketing - Brand / Product Management,Marketing / Public Relations - Marketing - Communications,Marketing / Public Relations - Marketing - Digital Marketing,Marketing / Public Relations - Marketing - Direct Marketing,Merchandising / Purchasing - Garment / Textile / Woven / Knit / Fabric,Clothing / Garment / Textile,FMCG / Trading / Distribution,Wholesale / Retail,Tsuen Wan,Full-time,Middle management level,Degree,Advertising,Analytics,Branding,Budgeting,Buying,Chinese Word Processing,Communication Skills,Consumer Research,Creative,Customer Relationship Management (CRM),Data Analysis,Detailed-Minded,Facebook,Follow Ups,Google Analytics,Live Streaming,MS Office,Mandarin,Marketing,Marketing Activities,Marketing Collaterals,Marketing Initiatives,Marketing Programs,Media Relations,New Business,New Product,Planning,Problem Solving,Production,Research,Retail,Senior Marketing Executive / Asst Mgr,Social Media,Travel,Vendors,Video Editing