SENIOR COPYWRITER | 人才服务办公室

职位描述

My client is a global education consulting company. Due to their expansion in HK office, they are actively looking for a Marketing Executive who is excellent in creative English and Chinese (Traditional) writing.

Responsibilities:

• Responsible for ensuring effective local offline and digital marketing through content creation and localisation, and digital targeting
• Organising local marketing events and initiatives. Editing, proofreading, and improving the content for the slide decks by collaborating with team members
• Copywriting tasks in both English and Chinese, including, social media ads, EDM campaigns, print collateral, and event descriptions
• Localising global campaigns and other marketing materials into English and Chinese to suit the Hong Kong audience
• Working closely with the digital marketing team to optimize online content, landing pages, social posts, ads and EDMs to promote local events and initiatives
• Monitoring leads and conversion from marketing across all channels (Events, Facebook, Instagram, Content, Emails, PR, SEO & more) with monthly progress reporting, customer behaviour and user experience

Requirements:

• Degree or above in Marketing, Communications or related disciplines
• 2 years of handling digital marketing social media marketing campaigns
• Well organized, positive, and energetic, strong team player, and ability to work independently
• Fluent in both spoken and written English and Chinese
• Excellent communication skills and able to work fast-paced working environment