Our client is a growing media startup with an existing brand name regionally and a strong following in the market. They are now looking for a Marketing Director who will lead their revamp of their brand and lead the growth of their business.
Client Details
Our client is a growing media startup with an existing brand name regionally and a strong following in the market. They are now looking for a Marketing Director who will lead their revamp of their brand and lead the growth of their business.
Description
As a Marketing Director, your main responsibilities will include:
- Lead the revamp of the brand to develop comprehensive marketing strategies to meet business objectives.
- Oversee the planning and rollout of multi-channel campaigns across digital, social, influencer, and experiential platforms to amplify brand visibility and user acquisition.
- Lead the ideation and execution of branded events, live activations, and content-driven experiences that resonate with target audiences and drive community engagement.
- Analyzing market trends and consumer insights to identify opportunities for growth.
- Monitoring and reporting on the effectiveness of marketing initiatives and campaigns.
- Building the marketing budget to ensure optimal resource allocation.
- Cultivate strong relationships with media partners, creators, advertisers, and strategic collaborators to drive co-marketing and sponsorship opportunities.
Profile
The successful Marketing Director should have:
- At least 10 years of marketing experience in media, lifestyle, baby products/toys, retail or consumer products experience.
- Entrepreneurial, with strong strategic planning abilities and hands-on execution.
- Excellent communication and presentation skills.
- Experience with driving multi-channel marketing, including digital, social, influencer, content and events.
- A results-driven mindset with a focus on achieving business goals.
Job Offer
Take on this role to lead a growing startup and to rebrand a business.
If you are ready to take the next step in your career as a Marketing Director, we encourage you to apply today!
To apply online please click the Apply button below. For a confidential discussion about this role please contact Cherie Tam on +852 3412 4854