Work closely with supervisor to develop strategic and integrated media planning & recommendations, implement media plans and monitor the whole process from briefing to post buy
Support on campaign execution, inclusive of trafficking, monitoring campaign status and evaluating campaign performance based on agreed KPIs and media efficiencies
Conduct competitive analysis and regular reports and deduce actions from learnings and insights to achieve campaign KPI
Work closely with the external media partners and media vendors to ensure the best price is offered to the client through effective negotiation
Learn to become client’s first point of contact and handle the day-to-day management of the accounts
Utilizing various propriety planning tools to generate learning and insight from data
Learn and adapt to the evolving media landscape in Hong Kong on an ongoing basis
Requirements
University graduate with at least 2 years of relevant experience
Good command of English and Chinese
Good PC skill, and proficiency in the full suite of Microsoft Office tools (especially Excel, PowerPoint and internet operation)
Ability to build relationship internally and externally
Ability to cope with pressure and manage multi-task well in a fast-paced environment as an active team player
Passionate in media innovation and data insights
Self-learner, strong attention to detail and being numerate